RUKOPYS CZ Free First Mark
Pricing

How much
it costs.

Prices are based on 2026 market research. The final quote is always fine-tuned to project scope after the brief.

Note

The prices below are indicative and haven't been finally confirmed by Martin yet.

Pricing will be finalised before launch. For a specific quote, send us a brief.

Request a specific quote →
Package overview
Logo / Start
Logo, basic colours, font, business card
15–25k
CZK / indicative
Identity
Logo, logo manual, colours, typography, templates
25–45k
CZK / indicative
Rukopys Full
Recommended
Everything from Identity + brand guidelines, social kits, templates, tone of voice
45–80k
CZK / indicative
Creative Launch
Identity + 5-page website + Instagram strategy + 20 posts
Custom quote
Agreed after the brief
Launch Lite
Creative Launch without the website, website arrives in month 2
Custom quote
Agreed after the brief

Add-ons (naming, copywriting, photo styling, website) are priced individually. Start and Identity package prices are VAT-exempt: the studio is currently below the mandatory registration threshold. Before every project you receive a specific quote with a fixed price after completing the brief.

Why these ranges

Where the prices come from.

Freelancer, Czechia 2026
10–70k

Wide range, depends on reputation and focus.

Small studio, Czechia 2026
25–100k

Rukopys targets the premium end of the small-studio bracket.

Established studio / agency
70–500k

Reference prices: Chlebus (77k for MINI), d-sign (50–90k).

Sources: anfilov.cz/clanky, jirichlebus.cz/cena.html, d-sign.cz. Research conducted 30 June 2026.

How you pay
50% deposit

After the brief is approved. The project starts once the deposit clears.

50% on delivery

The balance is due once all deliverables are handed over and you're satisfied.

Payment methods

Bank transfer against invoice (projects above CZK 15,000). Stripe or Comgate payment gateway for entry packages.

Does this
make sense?

Send us a brief. We'll answer with a specific quote - no automatic price generators, just a real number for your project.

Fill in the brief →
What's in each package